We all dream of seeing our business, brand, or book on major media platforms—whether it’s Inside Edition, the Tamron Hall Show, or Entrepreneur Magazine. The spotlight, the credibility, the authority… it sounds like the ultimate success, right?

But here’s something you might not realize: being featured in the media isn’t just about one big opportunity. It’s about building an ongoing relationship with journalists, producers, and editors who recognize you as a subject matter expert. And often, the journey to those big platforms begins with smaller, more focused opportunities.

The Power of Being Seen

Media coverage can be a game-changer for your brand. It not only puts you in front of a larger audience but also solidifies your credibility. Think about it—when your potential clients or customers see you featured in the media, they automatically assume you’re an expert in your field.

Being featured on TV or in magazines builds instant trust, leading to:

• More business opportunities
• Increased book sales
• Invitations to speak at events
• Partnerships and collaborations

But it’s important to realize that you don’t start at the top. Sure, everyone dreams of that prime-time TV interview, but what about the smaller podcasts, blogs, and digital platforms? These niche opportunities are just as valuable because they allow you to build momentum.

Media Features Aren’t Always What You Think

Getting into the media spotlight is not just a one-time event. It’s a long-term strategy where you position yourself as an expert who can speak on various trending topics. The media is constantly looking for knowledgeable voices, and with the right pitch, that could be YOU.

Instead of aiming only for big names like Forbes or CNN right away, focus on stepping stones:

• Podcasts that cater to your industry.
• Online magazines that have a strong following in your niche.
• Guest blog posts where your expertise can shine.

These smaller features build your credibility and, over time, can lead to bigger media outlets reaching out to you.

How to Make the Media Want You

The secret to landing consistent media features is positioning yourself as an expert on relevant topics. Here are a few tips to get started:

1. Focus on a Niche: Media outlets want experts, not generalists. Narrow down your expertise to a specific area where you can provide unique insights.
2. Craft a Compelling Pitch: A good pitch is clear, concise, and hooks the producer from the start. It shows them why your story is relevant now.
3. Build a Media Kit: Your media kit should include your bio, key talking points, and past features (if you have them). This helps journalists and producers quickly assess your value.
4. Be Consistent: Don’t give up after one pitch. Media exposure is a long game, and building relationships with journalists and producers takes time.

Join Pitch Perfect: Sell Your Story to the Media

If you’re serious about getting media exposure, now is the time to take action. In my upcoming event, Pitch Perfect: Sell Your Story to the Media, I’ll teach you the exact steps I used to pitch myself to top media platforms like Inside Edition, ABC News, and Entrepreneur Magazine.

Here’s what you’ll learn:

• How to craft a winning pitch.
• Building a media kit that gets attention.
• Real-life examples of what producers are looking for.
• How to position yourself as the go-to expert in your field.

Don’t miss this opportunity!

The early bird price of $149 ends soon, and after that, it’s $199. Secure your spot now and start your journey to media success!

👉 Join Pitch Perfect Here