The Difference Between Waiting… and Positioning Yourself Strategically
Waiting can feel responsible. You tell yourself you are being patient. You are letting the work mature. You are building more experience. You are waiting for the right time, the…
What It Actually Takes to Build Authority at Your Level
Most professionals do not need more noise. They need a higher-grade authority system. That distinction matters when the audience is no longer entry-level buyers, casual readers, or people looking for…
How to Know If You’re Ready to Turn Your Expertise Into an Authority Platform
Some professionals are not ready for an authority platform. They may want the visibility, book, speaking invitations, better clients, and industry recognition, but the foundation is not there yet. Their…
Why High-Level Professionals Don’t DIY Their Authority
High-level professionals know how to figure things out. That is part of the problem. They have led teams, written reports, closed deals, handled crises, built organizations, advised clients, served boards,…
What Happens When You Finally Take Control of Your Expertise
At some point, a serious professional has to stop treating their expertise like something other people are supposed to recognize. That is usually the turning point. Not the book launch.…
No One Is Coming to Position You—And That’s the Problem
There is a quiet mistake many accomplished professionals make after years of doing excellent work. They assume the market will eventually understand them. They believe their résumé, results, credentials, book,…
What Brandy’s Memoir Teaches About Telling Your Truth Without Getting Sued
For years, aspiring memoir writers have asked me the same thing in different ways: “If I tell the truth about what happened to me, can I be sued?” And my…
It’s Business, Not Personal: What One Publishing Decision Revealed About Author Success in 2026
While I was speaking at the Women in Publishing Summit on Beyond the Book: Building Recession-Proof Income Streams AI Can’t Replace, I found myself reflecting on a recent publishing decision…
Beyond the Book: Building Recession-Proof Income Streams AI Can’t Replace
I say this EVERY year, but I truly cannot believe it’s almost time for the Women in Publishing Summit — my FAVORITE publishing conference!If you are serious about publishing, visibility,…
Publishing Is Creative—Profitability Is the Grown-Up Part
This past week, I had the honor of presenting Business Model Basics for IBPA + BookLife’s Boot Camp for Author-Publishers (Self-Published & Hybrid-Published Authors). It was one of those sessions…