Investing in authority makes sense when your expertise is proven, your positioning is clear, your buyer is defined, and your business can convert increased visibility into meaningful opportunities. Here is how to tell whether you are truly ready—or whether foundational work needs to happen first.
At some point, a serious professional has to stop treating their expertise like something other people are supposed to recognize. That is usually the turning point. Not the book launch.…
There is a quiet mistake many accomplished professionals make after years of doing excellent work. They assume the market will eventually understand them. They believe their résumé, results, credentials, book,…
For years, aspiring memoir writers have asked me the same thing in different ways: “If I tell the truth about what happened to me, can I be sued?” And my…
While I was speaking at the Women in Publishing Summit on Beyond the Book: Building Recession-Proof Income Streams AI Can’t Replace, I found myself reflecting on a recent publishing decision…
We all dream of seeing our business, brand, or book on major media platforms—whether it’s Inside Edition, the Tamron Hall Show, or Entrepreneur Magazine. The spotlight, the credibility, the authority...…
As a publishing industry expert and the Founder of Fruition Publishing Concierge Services®, I’m always on the lookout for success stories that can inspire and educate authors. Today, I want…
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